Sales Consulting

Are you struggling with inconsistent sales results or an inefficient process?

Our sales consulting services are designed to transform your sales strategy, streamline your pipeline and equip your team with the tools and techniques they need to succeed. At iCandy Design, we help you turn a fragmented sales effort into a predictable, high-performance revenue engine – perfectly aligned with your wider marketing efforts.

Decoration Shape

Why Your Sales Process Needs Optimisation

An effective sales process is the backbone of a successful business. Without a clear, repeatable and data-driven approach, businesses often miss opportunities, lose leads and struggle to scale.

At iCandy Design, we help you move beyond guesswork and into a structured, integrated system that delivers measurable results and supports ongoing business growth.

Benefits of Our Sales Consulting:
  • Increase Conversion Rates: Turn more qualified leads into paying customers.
  • Shorten Your Sales Cycle: Streamline your process to close deals faster.
  • Improve Team Productivity: Equip your team with the right tools and training to maximise output.
  • Enhance Lead Qualification: Focus efforts on the leads most likely to convert.
  • Align Sales and Marketing: Create a seamless flow from lead generation to closed deals.

Our Strategic Sales Consulting Process

We take a holistic approach, analysing every stage of your sales funnel to identify bottlenecks and opportunities. Our proven process moves from a deep-dive audit to strategic implementation, ensuring lasting improvements.

Process Steps

1. Sales Funnel Audit and Analysis
We conduct a thorough review of your current sales activities, from lead sourcing to closing, to understand what’s working and what isn’t.

2. Strategy and Playbook Development
Based on our analysis, we create a customised sales playbook with clear steps, best practices and actionable strategies tailored to your business.

3. CRM Implementation and Optimisation
We help you choose, set up and optimise a CRM platform to manage your sales pipeline, automate tasks and provide real-time data insights.

4. Sales Training and Enablement
We equip your team with the skills, tools and confidence to execute the new strategy effectively, ensuring a smooth transition and long-term success.

What We Optimise: Key Sales Elements

A summary of the specific areas you can improve for a client. For example, We provide a comprehensive service that touches every key element of your sales function, ensuring no stone is left unturned in your pursuit of growth.

CRM Configuration

We configure and integrate your CRM system to perfectly match your new sales process and reporting needs.

Lead Scoring and Qualification

We help you define your ideal customer profile and develop a system to score and prioritise leads, so your team focuses on the most promising opportunities.

Sales Funnel Mapping

We visualise your customer journey and define clear actions and metrics for each stage, creating a transparent and repeatable sales process.

Sales Collateral and Messaging

We ensure your sales team has the right materials, from pitch decks to email templates, to deliver a consistent, powerful message that resonates with prospects.

Ready to Transform Your Sales Performance?

Stop relying on outdated methods and inconsistent results. Let’s build a streamlined, data-driven sales strategy that empowers your team and drives sustainable growth.

Sales Strategy Consultation <

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Frequently Asked Questions

How is sales consulting different from sales training?
Sales consulting focuses on your entire process, from strategy and technology to the sales funnel itself. While training is a key part of our service, we provide a holistic solution that transforms your entire system.
How long does a typical sales consulting project take?
Can you help us choose and set up a CRM?
How does sales consulting work with marketing?